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Benefits of Social Media Marketing in Abu Dhabi

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Social media marketing is crucial and necessary for getting traffic to your website as well as branding greatly in over the world. When it comes to promoting business online, brands first prefer social media marketing. To getting the desired result and meeting the expectations a lot of effort needed. Social media platforms require fresh content and unique ideas. Pasting your website URL will not get any traffic to the website and users always looking for a creative piece of content. Social media agency Abu Dhabi focus on engaging your target audience with optimized content. The following are the top benefits of social media marketing for your brand.  Brand Awareness Social media users are rising up everyday nd more than 50% of the people use any of the social media on a daily basis. Every social media channel has a search feature where you can find targeted audiences and make a connection with them. Express your business vision and explain benefit as well as the motive of your bu...

Tips to Drive Traffic to your Online Store

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How to drive traffic to your website and deciding what to sell are two important things when setting up an online store. The following tips will help you with this. 1. Affiliate and Referral Marketing Word of mouth is one of the greatest ways to drive traffic. Hearing from your family or friends that they really enjoyed a product can drive fast results. Giving offer coupons for recommending a product to someone with the referral code will push your product and promising them to come back. 2. Use Pinterest Pinterest is one of the best ways to get traffic to your online store. Pinterest is like Instagram, where people can post “pins” of products and images that they relate to. The best part is, a digital marketing agency in Dubai can post “pins” that are directly linked to their product. Users can then simply search by “buyable pins” and only see products that have the opportunity to pin. There are no limits on how many times you can post a “pin” either. 3. Improve website loading speed...

Digital Advertising Metrics to Track your Success

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Digital marketing agency in Dubai uses different metrics that help you to decide on the next steps to be taken and are not specific to any particular project and ad format or the type of digital campaign. 1. Reach and Impressions Reach defines the number of people who were able to see your ad. Impressions define the number of times your ad was displayed. As an ad can be shown to the same person more than once, the number of impressions might be higher than the ‘reach’ in many cases. 2. Click-Through Ratio Click-Through Ratio (CTR) is the percentage of clicks to impressions. So, if you get two clicks every 100 impressions, your CTR is 2 percent. You can use this metric to understand the effectiveness of different ad campaigns. For example, if you receive the same number of impressions on two different campaigns — the campaign with more clicks will have a better CTR and therefore will have performed better. 3. Conversions Conversion is the number of people that completed the specific ac...

Programmatic Advertising: Key Considerations

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Programmatic advertising achieving positive results for brand marketing as a direct response. Programmatic advertising agencies in Dubai offers a solution for brands. As you spend much money you should consider the following key questions before choosing the right agency for your brand. 1. How do we develop the personalised experience to each consumer?  Consumers today expect increasingly personalised content. To see success, brands must know how to develop creative that is multifaceted, personalised and flexible enough to appeal in real-time. 2. How do we get the data to target the right audiences at the right time?  Of course, to create personalised, real-time campaigns, marketers need to know what data is required – and how to connect their own data with vendors to target increasingly specific audiences. 3. How do we regain control over our programmatic landscape?  In the early days of programmatic, marketers learned as they went – finding the best software, partners,...

Best Email Marketing Tools 2020

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Take your email marketing and content marketing to the next level with the following best tools using by a digital marketing agency in Dubai . 1. PutsMail This tool helps you to see the preview of the emails before sending it to your audience and ensure they function properly and look great for the receiver. This tool makes it easy and convenient for you to make sure that everything is working properly and the design is pleasing or not and then you can be made necessary changes before sending. Digital marketing agency in Dubai enables you to drive more customers through an effective campaign. 2. Drip Drip offers a wide range of tools for marketing automation, sales funnels and more personalization. It provides easy integration with popular website builders including WordPress and WooCommerce. Digital media agency in Dubai uses Drip for several of our businesses because it allows us to send bulk emails while connecting and engaging with every customer on a personal level using their s...

Effectiveness of Digital Marketing in Dubai

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 As days passing, Digital marketing is becoming more and more important in creating marketing campaigns. It reaches a great number of recipients and enables quite easy assessment of its effectiveness. It is interactive because apart from informing recipients about a given product, it also allows them to perform interactive actions such as visiting the website, sending e-mails with inquiries or purchasing in online stores. Digital marketing agency in Dubai gives business owners the freedom to advertise ad promote their products or services to receive an immediate response. What you need to do is to choose the right advertising platform that best matches to the business objectives and driving more sales. Advertising agency in Dubai will help you with the tailor-fit marketing strategy to increase your online visibility. Some of the digital marketing strategies to grow your business are - Search engine optimization - Social media marketing - PPC advertising - Email Marketing - Bloggi...

Comparison between TV Advertising and Digital Advertising

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For decades television advertising has been the panacea for brands to use by a digital marketing agency in Dubai for marketing. TV advertising appeared to be extremely viable and it reached an immense watcher base that no other medium could accomplish. Today, be that as it may, digital advertising has some critical advantages over TV advertising. Generously more affordable  For a fraction of the cost, brands acquire advertising agency in Dubai to use the entirety of the features of online marketing and realize a greater return on investment. Targeted TV advertising has endeavoured to create targeted marketing yet it can’t compare to the capacities of online marketing and the capacity to concentrate on a particular gathering for marketing purposes. Scalability Utilizing marketing techniques online gives a degree of adaptability that doesn’t exist in some other medium. A business can truly make changes surprisingly fast to a particular advertisement, content correction, or adjust a...