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Showing posts with the label digital marketing agency abu dhabi

Top 10 Digital Marketing Trends in 2021

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The digital marketing landscape is changing and brands face a whole new terrain of consumer behaviour, leaps in technology and mass social movements. Below given are the top digital marketing trends to look in 2021. 1. Featured Snippet Being visible as high up as possible on Google searches is the ultimate aim of SEO. There are different SERP features acted as vehicles from the Map pack to shopping results to featured YouTube videos. With this featured snippet, users can get the answers without clicking on anything. The challenge is to create a peak of interest in users through this and get them to click for more details. 2. Automated bidding for Google Ads Google ads launched automated bidding in 2016 but we expect it to come into its own in 2021. 2020 may be the last year where digital marketer tweaks their ad campaigns for optimal performance. Automated bidding can optimise the ad campaign better than any human digital marketer. This frees up a digital marketing agency in Dubai to ...

Tips to Drive Traffic to your Online Store

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How to drive traffic to your website and deciding what to sell are two important things when setting up an online store. The following tips will help you with this. 1. Affiliate and Referral Marketing Word of mouth is one of the greatest ways to drive traffic. Hearing from your family or friends that they really enjoyed a product can drive fast results. Giving offer coupons for recommending a product to someone with the referral code will push your product and promising them to come back. 2. Use Pinterest Pinterest is one of the best ways to get traffic to your online store. Pinterest is like Instagram, where people can post “pins” of products and images that they relate to. The best part is, a digital marketing agency in Dubai can post “pins” that are directly linked to their product. Users can then simply search by “buyable pins” and only see products that have the opportunity to pin. There are no limits on how many times you can post a “pin” either. 3. Improve website loading speed...

Digital Advertising Metrics to Track your Success

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Digital marketing agency in Dubai uses different metrics that help you to decide on the next steps to be taken and are not specific to any particular project and ad format or the type of digital campaign. 1. Reach and Impressions Reach defines the number of people who were able to see your ad. Impressions define the number of times your ad was displayed. As an ad can be shown to the same person more than once, the number of impressions might be higher than the ‘reach’ in many cases. 2. Click-Through Ratio Click-Through Ratio (CTR) is the percentage of clicks to impressions. So, if you get two clicks every 100 impressions, your CTR is 2 percent. You can use this metric to understand the effectiveness of different ad campaigns. For example, if you receive the same number of impressions on two different campaigns — the campaign with more clicks will have a better CTR and therefore will have performed better. 3. Conversions Conversion is the number of people that completed the specific ac...

Effectiveness of Digital Marketing in Dubai

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 As days passing, Digital marketing is becoming more and more important in creating marketing campaigns. It reaches a great number of recipients and enables quite easy assessment of its effectiveness. It is interactive because apart from informing recipients about a given product, it also allows them to perform interactive actions such as visiting the website, sending e-mails with inquiries or purchasing in online stores. Digital marketing agency in Dubai gives business owners the freedom to advertise ad promote their products or services to receive an immediate response. What you need to do is to choose the right advertising platform that best matches to the business objectives and driving more sales. Advertising agency in Dubai will help you with the tailor-fit marketing strategy to increase your online visibility. Some of the digital marketing strategies to grow your business are - Search engine optimization - Social media marketing - PPC advertising - Email Marketing - Bloggi...

Comparison between TV Advertising and Digital Advertising

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For decades television advertising has been the panacea for brands to use by a digital marketing agency in Dubai for marketing. TV advertising appeared to be extremely viable and it reached an immense watcher base that no other medium could accomplish. Today, be that as it may, digital advertising has some critical advantages over TV advertising. Generously more affordable  For a fraction of the cost, brands acquire advertising agency in Dubai to use the entirety of the features of online marketing and realize a greater return on investment. Targeted TV advertising has endeavoured to create targeted marketing yet it can’t compare to the capacities of online marketing and the capacity to concentrate on a particular gathering for marketing purposes. Scalability Utilizing marketing techniques online gives a degree of adaptability that doesn’t exist in some other medium. A business can truly make changes surprisingly fast to a particular advertisement, content correction, or adjust a...

How to build community through Influencer Marketing?

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Influencer marketing agency in Dubai helps brands to understand their customer needs by community building. The insights about the customer needs can impact product roadmap, influencer service guidelines and help them to understand their customers better way. This is a powerful tool that a digital marketing agency in Dubai can easily leverage. Inside communities influencers are the ones that leading the conversations and encouraging new members to join. When you are planning to build a community around your brand, the following are the steps you need to consider. 1. Identify the community needs What will bring the community together with the most? What are the common belives? What skills are they hoping to learn or boost? Identifying and improving these common threads with the help of an influencer marketing agency in Dubai can help you build a stronger community.  If your community is united by looking for best practices on a specific topic, then work with an influencer who is ...

Digital Marketing Agency Abu Dhabi: 10 key facts to know about Influencer Marketing

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Influencer marketing is an undeniably well-known type of marketing depends on the idea that individuals are bound to purchase a product or a service affected by the recommendation of an influencer. It centers around recognizing people with impact over potential purchasers and orientates marketing exercises around these influencers. This influencer can be a companion or relative, or a supposed value-added influencer, for example, celebrity, writer or industry master. Truth be told, in a 2017 survey among brand strategists and advertisers in regards to the job of digital marketing agency in Dubai an association, 58 percent of respondents communicated a conviction that influencer marketing will be coordinated in all marketing exercises inside the accompanying three years. Digital marketing agency Abu Dhabi uses typical individuals a chance to fabricate their own brand through animating content and engagement. These new influencers are more relatable than customary famous people. Since m...

Digital Marketing Agency in Dubai: Top Reasons why your business needs SEO?

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Today people depend on the search engine to find everything from the nearest hotels to business software. This means, people, searching for products or services like yours. If you want to attract them you need SEO. The following are the top reasons why your business needs SEO. 1. Better user experience There are numerous ways you can improve your site and augment client experience. This includes providing your audience with relevant information, related photos or videos to support text, easy to navigate web pages or a mobile-friendly website configuration. Digital marketing agency Abu Dhabi will optimize the website to create a good user experience. This outcome in more clicks, more leads, better brand recall, and higher change rates. This is the thing that internet searcher destinations are searching for, accordingly improving your search positioning. 2. Primary source of lead generation Top advertising agencies use Organic search as an immense piece of most business’ site execution,...

Drive Sales By Reaching the Right Audience

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Reaching your target audience is vital for search engine optimisation. It is impossible to grow your online business and website visit without identifying and communicating with the target audience. One of the top ways to connect with your customers is social media. A digital marketing agency Abu Dhabi focuses on delivering quality content to the audience they are looking for. Another way is email outreach. With emails, you can communicate with the customers on a weekly or monthly basis according to your business needs and cherish their time by providing valuable content optimised with the target keywords relevant to your business and customer interests. Growing their trust over time by producing valuable content is the basis is the key to success. Customers are always looking for answers to their questions, doubts and needs. By being their answers you can learn their behaviour. Media companies Abu Dhabi uses this synergy to connect you with the things that your customers might be lo...

Why your Business Needs Local Search Marketing?

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Internet is the great platform for every potential customers and dealer to communicate at any time over any device. Every business knows that brand awareness is very important for sales. The following are the reasons why do you need local search marketing rather than having a website. 1. People are always looking for the best price around their neighbourhood. When someone is looking for Digital marketing agency Abu Dhabi , Instead of reaching the nearest agency they will first compare price and services they provide. Companies with websites on the top of the search engines are likely getting more chances than others can not be found.  2. People live in different places than their home country. Consumers are at work in the suburbs and they may not know the best stores to get something on that particular area. When they are looking online, the top-ranked business will get more new customers.  3. People can purchase thing online in 27/4 and no need to visit the store. It becomes ...

Why Digital Marketing is Important for your Business?

Today, over the world, plenty of organizations are turning out to be affectionate and are moving towards progressively feasible methods for marketing and publicizing. At last, the two organizations and organizations have understood the significance of Digital Marketing and began putting into it. The job of Digital Marketing is spread past brand mindfulness and in-your-face promoting. Top advertising agencies in Dubai and individual characters the same have understood its significance in the present situation. They are utilizing these abilities for a superior associate with the market, help online notoriety and nearness, and remain in front of the challenge. Digital marketing agency in Dubai is an overhang for marketing. It is tied in with marketing Products and administrations through digital advancements, in general, the internet, digital marketing includes all marketing weapon that requires an electronic gadget or the internet. For the advancement of business and support f...